Drive - The surprising truth about what motivates us
Author(s): Daniel H Pink
We've been conditioned to think that the best way to motivate ourselves and others is through external rewards like money or fame, or by the fear of punishment - the carrot-and-stick approach. That's a mistake, Daniel H. Pink says in his transformative new book. The key to high performance and satisfaction is intrinsic, internal motivation: the desire to follow your own interests and understand the benefits in them for you. In Drive, Pink lays out the hard science for these surprising insights; describes how people and corporations can embrace them; offers details about how we can master them; and provides concrete examples of how intrinsic motivation works on the job, at home and in ourselves.
General Information
- :
- : Canongate Books
- : Canongate Books
- : 01 January 2010
- : United Kingdom
- : books
Other Specifications
- : Daniel H Pink
- : very good
- : xii, 242
- : Illustrations