Drive The Surprising Truth About What Motivates Us
Author: Daniel H Pink
Stock information
General Fields
: $35.00 NZD
: 9781847677686
: Canongate Books
: Canongate Books
:
:
: 01 January 2010
:
: United Kingdom
: 35.0
:
:
:
: books
Special Fields
: Daniel H Pink
:
:
:
: very good
: xii, 242
: Illustrations
:
:
:
:
:
:
9781847677686
Description
We've been conditioned to think that the best way to motivate ourselves and others is through external rewards like money or fame, or by the fear of punishment - the carrot-and-stick approach. That's a mistake, Daniel H. Pink says in his transformative new book. The key to high performance and satisfaction is intrinsic, internal motivation: the desire to follow your own interests and understand the benefits in them for you. In Drive, Pink lays out the hard science for these surprising insights; describes how people and corporations can embrace them; offers details about how we can master them; and provides concrete examples of how intrinsic motivation works on the job, at home and in ourselves.
